The Business Builder's Path #3intermediate

Product Design & UX Foundations

Design isn't about making things pretty — it's about making things obvious. Learn user research, wireframing, visual design, component systems, responsive layouts, usability testing, and accessibility. No design background needed.

What You Build

A complete product design system: user research, wireframes, style guide, component library, responsive layouts, and usability test report

Sections

Lessons

Estimated

Concepts

Prerequisites

Business Fundamentals for Builders

designuxuiwireframesuser-researchaccessibilityproduct-design

Dr. Maya Chen

lecture · formal

First 5 lessons are free (38% of the course). No login required.

Design Thinking for Builders

User research, guerrilla testing, and Jobs to Be Done.

Design Thinking for Builders (Not Designers)

25 min Build in Public

Tweet: Tweet: 'Good design isn't about making things pretty. It's about making things obvious. If users need a tutorial, your design failed.'

User Research on a Budget: Guerrilla Testing

25 min Ship

Ship: 5 guerrilla user tests completed and documented

Jobs to Be Done: Why People Hire Your Product

25 min Ship

Ship: JTBD interview guide and 3 completed job stories

Structure & Flow

Information architecture, wireframes, and user flows.

Information Architecture: Organizing for Humans

30 min Ship

Ship: Sitemap and navigation structure for your product

Wireframes: Low-Fidelity, High-Speed

30 min Ship

Ship: Wireframe set for 5 key screens of your product

Preview — content blurs halfway through

User Flows: Map Every Path Through Your Product

25 min

Unlock the rest of this course

$5 for full course or $25/mo for everything

See pricing

Visual Design & Components

Typography, color, spacing, component design, and responsive layouts.

Visual Design Fundamentals: Typography, Color, Spacing

30 min

Component Design: Buttons, Forms, Cards, Modals

30 min

Responsive Design: Mobile-First, Desktop-Enhanced

30 min

Testing & Accessibility

Usability testing, WCAG accessibility, and design handoff.

Usability Testing: Watch Real People Use Your Product

30 min

Accessibility: WCAG Basics Every Builder Needs

25 min

Design Handoff: From Figma to Code

25 min

Final Ship

Ship a complete product design from research to polished UI.

Ship Your Product Design

50 min

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Product Design & UX Foundations

What You Build

A complete product design system: user research, wireframes, style guide, component library, responsive layouts, and usability test report